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Certified Digital Marketing Professional (CDMP)

An Interactive 5-Day Training Course

Certified Digital Marketing Professional (CDMP)

Mastering AI-Driven Digital Strategies for Business Growth

NASBA
Classroom Schedule
Date Venue Fees
20 - 24 Apr 2026 Dubai $ 5,950
07 - 11 Sep 2026 Dubai $ 5,950
02 - 06 Nov 2026 London $ 5,950
14 - 18 Dec 2026 Dubai $ 5,950

Introduction

This GLOMACS Certified Digital Marketing Professional (CDMP) training course is designed to equip professionals with the latest digital marketing strategies and AI-powered tools to drive engagement, lead generation, and campaign success. The rapid evolution of AI, automation, and predictive analytics has transformed digital marketing, making it essential for professionals to stay ahead of industry trends.

Participants will develop a real-world digital marketing strategy through a highly practical, project-based approach, integrating AI-driven SEO, social media, paid advertising, and email automation. By the end of the training course, they will have created a fully structured, AI-enhanced marketing campaign ready for implementation. 

This training course will highlight:

  • AI-Powered Marketing Tools – Using AI for content, targeting, and automation
  • SEO & Search Optimisation – Strategies for AI-driven search engines
  • Social Media & Paid Advertising – Maximising ROI with data-driven ads
  • Data-Driven Marketing Strategies – Using Google Analytics 4 (GA4) & AI-Powered Analytics Tools
  • Hands-On Learning – Develop a real digital marketing project step by step

Objectives

At the end of this training course, you will learn to:

  • Develop and implement AI-driven digital marketing strategies
  • Utilise AI tools for content creation, SEO, and social media ads
  • Analyse and optimise Google Ads, social media campaigns, and PPC
  • Leverage predictive analytics and automation for marketing insights
  • Design a customer-centric marketing campaign using AI

Training Methodology

This training course follows an interactive, hands-on approach, blending real-world case studies, discussions on key functionalities of AI-powered marketing tools, and group activities. Participants will work on a progressive project, where they will develop a full AI-driven digital marketing campaign step by step over five days

Organisational Impact

The organisation will gain the following benefits:

  • AI-driven marketing strategies for enhanced business performance
  • Increased brand visibility and digital competitiveness
  • Improved SEO, PPC, and social media ROI
  • Effective use of customer data & predictive analytics
  • Stronger content marketing and AI automation capabilities
  • A future-ready workforce skilled in modern digital tools

Personal Impact

At the end of this training course, participants will gain the following:

  • Expertise in AI-powered marketing & automation
  • Hands-on experience with SEO, paid ads, and social media
  • Next-level use of GA4 & AI-driven insights to optimise marketing performance.
  • Confidence in managing AI-driven campaigns
  • Skills to develop a real-world marketing strategy
  • A competitive advantage in the digital marketing job market

Who should Attend?

This GLOMACS training course is ideal for professionals who want to leverage AI in digital marketing to improve business performance and career growth.

  • Marketing Professionals & Digital Marketers – Expanding their knowledge of AI-powered marketing strategies.
  • Social Media & Content Specialists – Looking to improve campaign performance and automation.
  • Business Owners & Entrepreneurs – Seeking better digital strategies to grow their brand.
  • Sales & Brand Professionals – Using data-driven marketing to enhance customer engagement.
  • Marketing Professionals Looking to Transition into AI-Driven Digital Roles– Adapting to the evolving marketing landscape.
Course Outline
Day 1

Digital Marketing Strategy & AI-Driven Trends

  • The evolution of digital marketing & AI’s role
  • Understanding customer behaviour & marketing funnels
  • AI-powered content marketing & personalisation
  • Google’s AI updates & SEO strategy shifts
  • Building a data-driven digital marketing strategy
  • AI for Competitive Analysis & Customer Journey Mapping
  • Defining the Digital Marketing Project
Day 2

SEO & AI-Powered Search Optimisation

  • AI-driven search algorithms: Google BERT, RankBrain, MUM
  • Keyword research & AI tools (SEMrush, Ahrefs, Google Keyword Planner)
  • Voice search & conversational AI in SEO
  • On-page & off-page SEO strategies
  • SEO analytics: Google Search Console & GA4
  • AI for Technical SEO & Link Building
  • Developing SEO & AI-Driven Content Strategy
Day 3

Social Media & AI-Optimised Paid Advertising

  • AI's impact on social media marketing
  • AI-powered content scheduling & audience engagement
  • Data-driven social media advertising (Facebook, Instagram, LinkedIn, TikTok)
  • Smart Bidding & AI-driven PPC campaign management
  • Retargeting & personalisation strategies
  • AI for Influencer Marketing & Social Listening
  • Social Media & AI-Powered Ad Campaigns
Day 4

Email Marketing, Data Analytics & AI Personalisation

  • AI-powered email marketing & automation
  • Customer segmentation & AI-driven personalisation
  • Predictive analytics for marketing insights
  • Google Analytics 4 (GA4) for tracking customer behaviour
  • AI chatbots & conversational marketing
  • AI and CRM Integration & Data Visualisation
  • Data-Driven Decision Making & Personalisation
Day 5

Digital Strategy

  • Crafting a full-scale digital marketing strategy
  • Integrating AI for maximum efficiency
  • Marketing trends: AI, Web3, Metaverse
  • Final Project Presentation & Strategy Review
Certificates
  • On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates.
  • Continuing Professional Education credits (CPE): In accordance with the standards of the National Registry of CPE Sponsors, one CPE credit is granted per 50 minutes of attendance.
Providers

Endorsed Education Provider

NASBA
Options & Brochure
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Frequently Asked Question

No. Saudi GLOMACS delivers courses in Saudi Arabia and internationally, including delivery across Europe and Asia. This allows organisations and professionals to access training both locally and abroad.

No. While governance and leadership are part of the portfolio, Saudi GLOMACS delivers training across the entire business and professional lifecycle, including administrative, technical, legal, regulatory, and sector-specific training.

Yes. Saudi GLOMACS designs and delivers bespoke in-house training tailored to organisational objectives, sector requirements, and workforce needs. Training can be delivered in Saudi Arabia or internationally, depending on requirements.

Courses delivered in Saudi Arabia are adapted to reflect local regulatory frameworks, organisational structures, sector conditions, and professional expectations. This ensures training is relevant, practical, and aligned with Saudi workplace realities.

GLOMACS has been delivering professional training for over thirty years, with courses delivered across Europe, the Middle East, Asia, and other international markets.

Saudi GLOMACS combines three decades of global training experience with a clear focus on Saudi market relevance. This allows it to deliver training that is both internationally credible and locally applicable, across a broader range of disciplines than niche or single-focus providers.

Saudi GLOMACS is a Saudi-based professional training provider delivering courses tailored to the Saudi market and applicable internationally. It operates within the global GLOMACS framework and draws on more than three decades of international training experience.

Saudi GLOMACS offers professional training across a wide range of disciplines, including administration, leadership and management, governance and regulation, law, oil and gas, energy, engineering, finance, digital technologies, and sector-specific specialisations.

Training supports professionals across all career stages, from operational roles to specialist and senior responsibilities.

Participants include professionals from public sector, semi-government, and private sector organisations, across a wide range of roles and industries. Attendees range from administrative and operational professionals to technical specialists, managers, and senior decision-makers.

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